Cookie Policy

Last Updated: May 20, 2026

1. Introduction

Welcome to Pizza Factory. We are committed to being transparent about how we collect and use data related to your use of our website. This Cookie Policy provides detailed information about how and when we use cookies on pizzafactory.rest.

This policy should be read alongside our Privacy Policy and Terms of Service, which together govern how we collect, use, and protect your personal information. By accessing or using our website, you acknowledge that you have read and understood this Cookie Policy.

If you have any questions about our use of cookies or other tracking technologies, please contact us using the details provided at the end of this document.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other device when you visit a website. They are widely used by website owners to make their websites work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Pizza Factory) are called "first-party cookies." Cookies set by parties other than the website owner are called "third-party cookies." Third-party cookies enable third-party features or functionality to be provided on or through the website, such as advertising, interactive content, and analytics. The parties that set these third-party cookies can recognize your computer both when it visits the website in question and when it visits certain other websites.

2.1 How Do Cookies Work?

When you visit our website, our web server sends a cookie to your browser, which stores it as a small text file on your device. Each time you return to our website, your browser retrieves this cookie and sends it back to our server. This allows our website to recognize your device and remember your preferences and actions over time.

Cookies can store a wide range of information, including personally identifiable information such as your name or email address. However, this information can only be stored if you provide it — websites cannot gain access to information you do not provide to them, and they cannot access other files on your device.

2.2 Similar Tracking Technologies

In addition to cookies, we may also use other similar tracking technologies on our website, including:

  • Web Beacons (Pixel Tags): Small transparent image files embedded in web pages or emails that are used to track user behavior and measure the success of marketing campaigns.
  • Local Storage: A browser feature that allows websites to store data locally on your device, similar to cookies but with a larger storage capacity and no expiration date unless explicitly deleted.
  • Session Storage: Similar to local storage, but data is only stored for the duration of a single browsing session and is deleted when you close your browser.
  • JavaScript Tags: Small pieces of code embedded in our website that collect information about your browsing behavior.

3. Types of Cookies We Use

We use the following categories of cookies on our website:

3.1 Essential / Strictly Necessary Cookies

These cookies are necessary for our website to function properly and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the website will not then work.

Essential cookies do not store any personally identifiable information. Without these cookies, our website would not be able to function correctly, and services such as online ordering, shopping cart functionality, and account management would not be available.

3.2 Analytics / Performance Cookies

These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our website. They help us to know which pages are the most and least popular and see how visitors move around the website. All information these cookies collect is aggregated and therefore anonymous.

We use Google Analytics to help us understand how customers use our website. Google Analytics uses cookies to collect information about your use of our website, including your IP address, browser type, operating system, referring URLs, pages viewed, and the date and time of your visit.

If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance or make improvements.

3.3 Functional Cookies

These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages. These cookies remember choices you make, such as your language preferences, your location, and your preferred menu items, to provide a more personalized experience.

If you do not allow these cookies, then some or all of these services may not function properly, and your user experience may be less personalized.

3.4 Advertising / Marketing Cookies

These cookies may be set through our website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant advertisements on other websites. They do not store directly personal information but are based on uniquely identifying your browser and internet device.

We use Google Ads and similar advertising platforms to promote our products and services. These platforms use cookies to track your interactions with our advertisements and to measure the effectiveness of our advertising campaigns.

If you do not allow these cookies, you will experience less targeted advertising, but you will still see advertisements — they just may not be as relevant to your interests.

4. Specific Cookies We Use

The table below provides detailed information about the specific cookies used on our website:

Cookie Name Provider Purpose Type Duration
_ga Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users. Analytics 2 years
_gid Google Analytics Registers a unique ID that is used to generate statistical data on how the visitor uses the website. Used to distinguish users for a short period. Analytics 24 hours
_gat Google Analytics Used by Google Analytics to throttle request rate. Limits the collection of data on high-traffic sites. Analytics 1 minute
_gcl_au Google Ads Used by Google AdSense to experiment with advertisement efficiency across websites using their services. Tracks ad conversions. Advertising 3 months
_ga_[ID] Google Analytics (GA4) Used to persist session state and track user behavior across pages in Google Analytics 4 properties. Analytics 2 years
session_id pizzafactory.rest Maintains your session state across page requests. Essential for the website to function properly, including the shopping cart and order placement. Essential Session
cart_token pizzafactory.rest Stores your shopping cart contents so that items are not lost when you navigate between pages or return to the website. Essential 7 days
user_preferences pizzafactory.rest Stores your preferences such as preferred location, dietary preferences, and display settings to provide a personalized experience. Functional 1 year
cookie_consent pizzafactory.rest Stores your cookie consent preferences so that we do not need to ask for your consent every time you visit our website. Essential 1 year
_fbp Facebook / Meta Used by Facebook to deliver a series of advertisement products such as real-time bidding from third-party advertisers. Advertising 3 months
fr Facebook / Meta Used by Facebook to deliver, measure, and improve the relevancy of ads. Contains a unique browser and user ID combination. Advertising 3 months
NID Google Registers a unique ID that identifies a returning user's device. The ID is used for targeted ads and to remember user preferences. Advertising 6 months
IDE Google DoubleClick Used by Google DoubleClick to register and report the website user's actions after viewing or clicking one of the advertiser's ads. Advertising 1 year
lang pizzafactory.rest Stores the user's language preference to ensure the website is displayed in the correct language. Functional Session

5. How to Manage and Disable Cookies

You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences in the following ways:

5.1 Browser Settings

Most web browsers allow you to manage your cookie preferences through the browser settings. You can set your browser to refuse cookies or to alert you when cookies are being sent. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:

5.2 Opt-Out Tools for Third-Party Cookies

You can also opt out of certain third-party cookies directly through the third-party providers:

5.3 Mobile Device Settings

If you access our website via a mobile device, you may also be able to manage cookies and advertising identifiers through your device settings:

  • iOS (Apple): Go to Settings > Privacy > Tracking and adjust your preferences accordingly.
  • Android (Google): Go to Settings > Google > Ads and adjust your advertising preferences.

6. Impact of Disabling Cookies

Please be aware that if you choose to disable or restrict certain cookies, it may affect the functionality of our website and the services we are able to offer you. Specifically:

Cookie Type Impact of Disabling
Essential Cookies The website may not function properly. Features such as the shopping cart, online ordering, account login, and payment processing may not work. We strongly recommend leaving these cookies enabled.
Analytics Cookies We will not be able to track how visitors use our website or identify areas for improvement. This may result in a slower pace of website improvements. Your browsing experience will not be directly affected.
Functional Cookies You may lose personalized features such as remembered preferences, saved addresses, and dietary filter settings. You may need to re-enter information each time you visit.
Advertising Cookies You will still see advertisements, but they will be less relevant to your interests. You may see advertisements for products and services that are not relevant to you. Disabling these cookies will not reduce the total number of ads you see.

7. Cookies and United States Privacy Laws

We are committed to complying with all applicable privacy laws in the United States, including but not limited to:

  • California Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA): California residents have the right to know what personal information is collected about them, including through cookies, the right to delete that information, and the right to opt out of the sale of their personal information. If you are a California resident, please refer to our Privacy Policy for more information about your rights.
  • Federal Trade Commission (FTC) Act: We comply with FTC guidelines regarding online privacy and the use of cookies and tracking technologies. We strive to be transparent about our data collection practices and to obtain appropriate consent where required.
  • Children's Online Privacy Protection Act (COPPA): Our website is not directed at children under the age of 13, and we do not knowingly use cookies to collect personal information from children under 13.

Under the CCPA/CPRA, the use of advertising cookies may be considered a "sale" or "sharing" of personal information. You have the right to opt out of such activities. To exercise this right, you may use the opt-out tools listed in Section 5 above, or contact us directly using the information provided below.

8. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites you visit that you do not want to have your online activity tracked. Currently, there is no universal standard for how websites should respond to DNT signals. As such, our website does not currently respond to DNT signals. However, you can use the cookie management tools described in this policy to control the tracking of your activity on our website.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time in order to reflect changes to the cookies we use, changes in technology, legal requirements, or for other operational reasons. Any changes will be posted on this page with an updated "Last Updated" date at the top of the policy. We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies.

Where changes are significant, we may also choose to notify you more prominently, for example by sending you an email notification or by displaying a prominent notice on our website before the change becomes effective.

10. Contact Information

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and similar tracking technologies, please do not hesitate to contact us:

Pizza Factory

We will endeavor to respond to all requests within a reasonable timeframe, and no later than 30 days from the date of your request.